Staying Informed with Google Alerts

If you have a good Search Engine Optimisation (SEO) strategy or you are aware of and need to monitor your competitors then you may find you are doing Google searches quite a lot.

Finding entries on Blogs, News feeds or the organic search results is a great way to see what has changes and to keep up with the very fast changing and fluid environment of web content.

To save yourself time it is worth investigating Google Alerts. This free service allows you to enter search keywords and be sent an email at a frequency of your own choosing so which details any changes that occur.

Has your company name been mentioned in an article? Has a competitor just issued a press release? Something related to your industry in the news? Google Alerts provides immediate answers to all of these questions.

Getting started with Google Alerts is easy and you can edit or unsubscribe at any time. Just visit

http://www.google.com/alerts

and fill in the details for each alert that you want.