New Training Website Launched

We've just put out latest project live; a training website for first aid, health and safety and food hygiene. It's a straight forward design and site but care has been taken to ensure that the site has lots of potential for optimisation over the coming months.

One way in which we've done this is to plan and structure the site based on both services (the left hand side menu) and the type of user (from the home page). By structuring the site before the build not only is the content much easier to write but your conversion rate will be higher.

The higher conversion rate comes from website visitors being able to see the product or service that they are interested in as well as identifying themselves from the home page. You can visit the site at http://www.criticaltraining.com/<